You’ve seen the flurry of memes and pep talks that makes up the current fitness industry. Not only do is it lame and phony, but it’s also ineffective. It is simply not necessary to love yourself completely before you can get started. In fact, the right approach to using negative thoughts can be what keeps you going when it gets tough, and believe me it will get tough.Read More
Thinking about building a home gym? You’re not alone, this is something we help clients with regularly. It’s a great way to make getting to the gym easier. You can also save quite a bit of money with some smart purchases.Read More
What’s the deal with all these different types? Why would someone choose one and not the other? Here I’ll breakdown some of the most common deadlift variations and some of the pros and cons of each.Read More
Most people are considered “beginners” when it comes to strength training, so you would think that more quality program options would be available. The truth is, beginner programming relies on a few basic principles for success, and if written correctly, are pretty simple and straightforward.Read More
It’s the new year and with it comes big changes, but some things never change. Many people use the new year as motivation for change to both body and mind. See what Ari and I think is the most important resolution you can ever make.Read More
You may be asking yourself why, if I don’t expect to win a competition, I would want to compete? Or, better yet, what reasons would anyone who is a recreational lifter have to compete? Let me give you a few good ones...
Life is complex and often requires complex solutions, and in a world like fitness where minimizing your variables is literally impossible, the solutions you’re looking for like getting stronger or feeling better likely don’t rely on just one thingRead More
Don’t wait for the “right time” to get started. Carpe diem, like our latest Client Spotlight feature Cathy Haffner! Cathy started with a TrueFN gift card and has CHANGED her body in a big way.Read More